It is important to identify potential intellectual property protection early on
By Peter Lemire
One thing is for certain in the intellectual property world – no one likes the feeling that someone has stolen something. For business owners, not every similarity or perceived “theft” of an idea or concept is actionable under the law. This is especially true if technology is involved, since the law usually lags behind the latest technological advances. Businesses often are caught unaware in this IP no-man’s land without an effective strategy for dealing with other competitors entering the market place.
A recent story that has made headlines illustrates this unenviable position business owners can find themselves in.
Our story starts with a Pinterest-worthy confectionary creation called the snow globe cupcake. For those unfamiliar with the quirky treat, a snow globe is a cupcake that does in fact look like a snow globe.